Overview
Virtual events have been picking up a lot of speed in GTM, and a large share of them now happen natively on LinkedIn. The people who attend one of these events are a strong list-building source: they’re already aware of the space, aware of the domain, and there’s usually a reason they showed up (they’re looking for a solution). Combined with your own ICP scoring logic, event attendees can turn into a genuinely good list to reach out to.
Note: This feature is available on demand, for enterprise customers only. Reach out to the Bitscale team if you’d like it enabled for your workspace.
When to Use
- A relevant event in your space is happening (or has happened) natively on LinkedIn, and you want a list of people who attended.
- You want a warm starting point for outbound, since attendees are self-selected as interested in the topic.
- You plan to layer your own ICP scoring on top (title, industry, company) rather than treat every attendee as equally qualified.
Prerequisites
- A LinkedIn account connected to Bitscale. This does not need to be Sales Navigator, a regular LinkedIn login is enough, since Bitscale just needs an authenticated LinkedIn instance to scrape the event.
- You (or the connected account) must also be attending the event yourself. Attendee scraping runs through your own LinkedIn instance, so you need to be part of the event to pull its attendee list.
Setting Up the LinkedIn Connection
- In Bitscale, go to Integrations → Add Integration.
- Search for LinkedIn and integrate it.
- You’ll be redirected to log in. Complete the login.
Scraping Event Attendees
- Find the LinkedIn Event you want (and make sure you’re registered/attending it).
- Copy the event’s URL.
- In Bitscale, go to New Grid and select Find Attendees of an Event.
- Select the LinkedIn account you connected earlier.
- Paste the event URL.
- Set the number of attendees to import (for example, 100).
- Click Import.
- First name
- Last name
- Headline
- LinkedIn URL
Enriching Attendees
Since the LinkedIn URL is one of the most important key parameters for most enrichments on Bitscale, use it to build out context on each attendee:- Go to Enrichments and search for Enrich Person.
- Map it to the LinkedIn URL column and save.
- Run it on the first 10 rows to check the output, then run it for the entire column.
- build a GPT-based scoring layer on top of the enriched fields
- pull out specific values (headline, industry, current employer) as their own columns
- enrich the attendee’s employer’s LinkedIn page to see how many people work there, for extra account context